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TATE MCRAE

TOO YOUNG TO BE SAD EP

2021
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Utilizing film and digital photography, Gennelle Cruz and the crew developed a unique visual aesthetic for Tate McRae’s “Too Young to be Sad” EP campaign. Featured globally through both streaming platforms and billboards.

Production Co.
YUD Studio
Creative Director
Eddie Mandell
Producer
Duy Nguyen
Director & Photographer
Gennelle Cruz